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by Admin on Feb 20th 2017

In this age of mass production of consumer goods, the packaging is a critical step in the manufacturing process because this is ultimately the form that the consumer who buys the product will see and put in the shopping cart. As such, it is important that the...

by Admin on Feb 4th 2017

Americans have become more conscious of how the government sets standards for labels on food products, urging for better transparency from food makers. As 2017 ushered in a new administration, the food industry and lobbyists alike are paying close attention to...

by Admin on Jan 4th 2017

Branding is an important part of business regardless of size. An effective brand strategy opens opportunities and gives you a competitive advantage. In some cases, it is even more important than the actual products you sell. Perception is a reality in the marketplace....

by Admin on Dec 9th 2016

Even if your business is doing well, it doesn't mean you can completely relax. The competition and their constant improvements should keep you vigilant. Here are some ways to keep your business in the entrepreneurial race: Learn More...

by Admin on Nov 25th 2016

In an ideal world, picking out the niche for your online business should be a piece of cake. All you have to do is point out a niche, implement, and sell. In reality, however, niche picking is actually the biggest hurdle. In some cases, you’d spend weeks thinking...

by Admin on Oct 7th 2016

With all the cooking shows and competitions airing on the television nowadays, it is common for foodie viewers to think that they too can become successful in the food industry. If you feel that you have what it takes to become a successful restaurateur, you should...

by Admin on Sep 28th 2016

How a product is packaged says a lot about its quality, as well as the values and performance of the company that manufactures it. The consumer forms an opinion of the item as soon as they receive it: all because of the packaging. An “Environmentally Friendly”...

by Admin on Sep 23rd 2016

Corporate events are important to your business’ marketing and staff relations. You can conduct incentive days, seminars, or conferences for your workers. This will help cement their camaraderie and teamwork. You can also host workshops for your clients or put...

by Admin on Sep 21st 2016

Website proprietors take one look at their pages and think, “I want this site to have a regular stream of visitors.” And they go about trying to increase targeted website traffic, among other things, to make it happen. Such efforts, if they succeed, can prove...

by Admin on Sep 6th 2016

A Borrell Associates study found that SEO companies will spend $65 billion in 2016 and will reach $72 billion by 2018 and $79 billion by 2020. The anticipated increase could finally put several doubts to rest, ever since search engine optimisation was...